Pamela Anderson's iconic, blonde, messy updo is back... With a vengeance.
Once again setting the tone for the trend resurgence, Kim Kardashian basically brought the internet down when her stylist, Chris Appleton, posted her rocking the look late last year.
And, as with most trends, it's taken a few months for the rest of the world to catch up.
Influencers attending Sydney Fashion Week 2023 in mid May made a statement that the Pammy has caught on. Here are a few of Australia's major influencers taking on Pammy's iconic 'do.
Olivia Molly Rogers
Get the look:
Put some messy curls through your hair using the Mermade Hair Rotating Curling Wand, Pull it back into a ponytail, leaving pieces at the front and around the sides. Loop it into a bun and then pin it where you want it. Pull the bun apart so it's messy with pieces hanging out. Spritz with some Schwarzkopf Silhouette Flexible Hold Hairspray, and viola! Pammy.