
AMERICAN CREW Fiber Pre-Styling Cleanser 250ML
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Cleanse, prep and strengthen; the perfect foundation for effortless styling
This pre-styling vegan shampoo delivers a gentle yet effective cleanse while supporting a balanced scalp microbiome for long-term hair health. Designed to boost elasticity and texture, it leaves hair smoother, shinier and more manageable without weighing it down. Ideal as the first step in your styling routine, it primes hair for enhanced hold and definition. For best results, pair with American Crew Fiber for a strong, flexible finish.
Wet hair thoroughly. Massage a small amount into scalp and hair, then rinse well. Follow with your preferred styling product.