WELLA Color Fresh Create Semi-Permanent Colour 60ml | Various Colours

Express Yourself with Bold, Fade-True Colour

Unleash your creativity with vibrant, semi-permanent colour that lets you experiment without the long-term commitment. From bold fashion shades to soft pastels, this ready-to-use formula delivers true-to-tone results that gradually fade beautifully, making it perfect for refreshing your look or creating something completely unique.

Ammonia-free, peroxide-free and fragrance-free, this gentle direct dye requires no developer and can be used on pre-lightened or naturally light hair for eye-catching, customised colour. With fully intermixable shades, the possibilities are endless, whether you're after vivid colour, subtle toning or a bespoke pastel finish that lasts for up to 20 washes, depending on the shade and hair condition.